Local nonprofit hopes to preserve and celebrate Hispanic heritage in Milwaukee

MILWAUKEE – Hispanic heritage is rich and diverse. The mission of a local non-profit organization is to ensure that the rich culture is preserved and celebrated in Milwaukee.

“We take great pride in only featuring Hispanic and Latino artists, whether domestic or international,” said Jacobo Lovo, artistic director of Latino Arts Inc.

For the past six years, Lovo has served as the organization’s artistic director. The non-profit arts and culture is anchored in the heart of the southern part of the city.

“Our mission is really two-fold. One is to preserve Hispanic cultural heritage for the community, but equally important is to use that cultural heritage to build bridges between non-Hispanic white people,” Lovo said. “To what we believe to be the best possible path which is the cultural arts.”

Currently in their gallery is the work of Richie Morales, a self-taught painter. Her work explores memory loss and the effects of Alzheimer’s disease on her grandfather.

The visual arts are not the only focus of Latino Arts Inc. It also offers a strong music program for young people.

“We develop young musicians and give them that sense of belonging. This program involves teaching them Bach at labammba, so the students are trained in a classical way, but then they are also trained in the cultural use of the heritage they bring.”

And it is this heritage that Latino Arts Inc will continue to preserve and celebrate.

“It’s important to recognize that the Hispanic community is very diverse. It’s multi-generational, and it’s so culturally rich.”

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