Goodland Extracts to launch CBD sparkling waters

MILWAUKEE — Goodland Extracts of Milwaukee will launch its first CBD-infused seltzer water on Friday. This comes after eight months of research and development.

According to our partners at the Milwaukee Business Journal, the development included a chemical process to create a clear drink and the tasting and composition of flavor profiles.

Seltzer water comes in four flavors: raspberry, strawberry, orange, and citrus.

Goodland Extracts co-owner Ryan Pattee says there’s a big non-alcoholic trend going on right now.

“We wanted to be part of it,” Pattee told the Milwaukee Business Journal. “We did some market research on CBD seltzer waters and the lack of choice and decided to formulate and bottle one.”

According to Pattee, CBD sales in the United States reached $4.6 billion in 2020. Millennials and Gen Xers account for 71% of these CBD users, reports the Milwaukee Business Journal.

“What makes (CBD) unique is that it’s more of a calming, relaxing feeling. I think a lot of times when people go out for a drink, that’s what they’re trying to do, relax a bit,” Pattee said. “We thought it would be a pretty good mix with seltzer water.”

Badger Liquor, based in Milwaukee, will be the distributor. According to Pattee, Badger Liquor is the first liquor distributor in Wisconsin to offer a hemp-derived CBD drink.

You can purchase the drink from the Goodland Extracts website or request the product at local bars and restaurants.

Pattee told the Milwaukee Business Journal that if all goes well in Wisconsin, the company plans to do it nationwide.

“There’s not a lot of choice right now. We just want to be the primary choice for people looking for that style of drink,” he said.

Pattee also said Goodland Extracts is working on a CBD-hop water for people who like the taste of beer, but don’t want an alcoholic drink or CBD pill.

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